Markets are changing continuously, hence they adapt to new conditions, trends and needs. This makes continuous anticipation a substantial driver for digital business models.
For this reason, data analytics, digital shelf, artificial intelligence, product and customer experience (PXM/CXM) are “the” trending topics of our time. The focus is on visibility, metrics and continuous development of product information based on data- driven (success) assessments.
Digital shelf strategies, for example, offer the potential to significantly increase the visibility and reach of products and services on online marketplaces. But which items are top sellers on which marketplace and why? Does item information need to be prepared for specific channels in order to achieve acceptable conversion rates? Can this process be automated and if so, how? Are prices set in comparison with competitors adequate? Do the quality of content, media and other contributions lead to measurable monetary results? And if not, which reviews provide the right insights to create transparency and derive appropriate measures?
TELLIN GRANT supports you in developing tailor-made concepts with which the effectiveness of product information can be systematically evaluated and continuously developed. The concept development takes place on basis of prepared blueprints and use cases in order to adapt them to your individual requirements or to adjust them where necessary. Here, we always focus on the aspects of customer experience, productivity and, ultimately, revenue generation.
Reflecting our templates allows to derive appropriate measures and strategies, for example to determine the need for analyses and reports, to derive necessary strategies for data consolidation and data quality or to develop target group profiles (personas) with which AI-generated scenarios for customer experience can be implemented. This includes, for example, AI-based profiling, which can be used to create concepts for attracting attention, improving (purchasing) decision-making processes, customer loyalty or recommending products and articles via social media.
Our service portfolio for the “Intelligence” area is currently under construction. Therefore, TELLIN GRANT is working closely with cooperation partners.
Markets are changing continuously, hence they adapt to new conditions, trends and needs. This makes continuous anticipation a substantial driver for digital business models.
For this reason, data analytics, digital shelf, artificial intelligence, product and customer experience (PXM/CXM) are “the” trending topics of our time. The focus is on visibility, metrics and continuous development of product information based on data- driven (success) assessments.
Digital shelf strategies, for example, offer the potential to significantly increase the visibility and reach of products and services on online marketplaces. But which items are top sellers on which marketplace and why? Does item information need to be prepared for specific channels in order to achieve acceptable conversion rates? Can this process be automated and if so, how? Are prices set in comparison with competitors adequate? Do the quality of content, media and other contributions lead to measurable monetary results? And if not, which reviews provide the right insights to create transparency and derive appropriate measures?
TELLIN GRANT supports you in developing tailor-made concepts with which the effectiveness of product information can be systematically evaluated and continuously developed. The concept development takes place on basis of prepared blueprints and use cases in order to adapt them to your individual requirements or to adjust them where necessary. Here, we always focus on the aspects of customer experience, productivity and, ultimately, revenue generation.
Reflecting our templates allows to derive appropriate measures and strategies, for example to determine the need for analyses and reports, to derive necessary strategies for data consolidation and data quality or to develop target group profiles (personas) with which AI-generated scenarios for customer experience can be implemented. This includes, for example, AI-based profiling, which can be used to create concepts for attracting attention, improving (purchasing) decision-making processes, customer loyalty or recommending products and articles via social media.
Our service portfolio for the “Intelligence” area is currently under construction. Therefore, TELLIN GRANT is working closely with cooperation partners.